The RIDE THE WAVE Series – #8
PRINCIPLE II: Adopt A Progression-Based Mindset “People with a growth mindset believe that they can improve with effort. They outperform those with a... Read More
The RIDE THE WAVE Series – #6
THE THREE PRINCIPLES “To convince people to back your idea, you’ve got to sell it to yourself and know when it’s the moment.... Read More
BOOK REVIEW – Reader’s Favorite
“John Wessinger writes with the confidence of a master in his field, exploring difficult areas of the subject with unusual clarity, and... Read More
The RIDE THE WAVE Series – #4
THE NEW CHALLENGES “Organizations that destroy the status quo win. Whatever the status quo is, changing it gives you the opportunity to... Read More
The RIDE THE WAVE Series – #2
SURF STORY PART I THE DREAM 1. OCEAN SURFING THE MIDWEST The first experience I had that led me to take this... Read More
The RIDE THE WAVE Series – #1
“Life should not be a journey to the grave with the intention of arriving safely in a pretty and well preserved body,... Read More
NEW AND SUSTAINED SALES GROWTH
ARTICLE TITLE: What is the best way to create new and sustained sales growth? The three questions this article attempts to answer... Read More
INTEGRATED APPROACH TO MARKETING AND SALES
ARTICLE TITLE: What is the best way to coordinate marketing and sales activities? Here are 3 things you can do right now... Read More
RIDE THE WAVE PROCESS – CASE STUDY #1
Problem: A client organization was experiencing a 2-year sales plateau and facing increased challenges within a highly competitive market. The company was... Read More
